Sample pages

See the work before you request a study.

These are pages from real studies prepared by our consultants, each researched and written by people. The numbers and brand names are blurred to keep our clients' information confidential.

About these pages: they come from larger studies by Indicators Consulting, the firm behind Jadwa Lab. They show the standard of work. A Jadwa Lab study is shorter and sized for a small business.
01

Competitive analysis

Who you will compete with, how they are positioned and what they charge.

Sample page: a grid chart placing five competitors by years of experience and range of services, with bubble size showing social media following
Competitor positioning grid. Shows where each competitor sits and where there is room. From a kids' play area project in Dubai.
Sample page: a price table listing competitors' products with unit, weight and price in dirhams
Price analysis. Competitors' prices item by item, so you can set yours with evidence. From a healthy snacks business in Dubai.
02

Operational plan

The staff you need, what it costs to run the business, and the risks to plan for.

Sample page: a staffing table listing each role, headcount over three years and salary
Staffing plan. Every role, how many people, and what they cost each year. From a beauty clinic project.
Sample page: a five-year table of operating costs including rent, licence, software and utilities
Running costs. Rent, licence, utilities and other yearly costs, laid out year by year.

What the operational plan answers

  • How many people do I need, and in which roles?
  • What will it cost to run the business each month?
  • Which licence and approvals do I need to open?
  • What could go wrong, and how do I prepare for it?
Sample page: a risk table listing each risk with its probability, severity and the actions to reduce it
Risk analysis. Each risk rated by how likely and how serious it is, with the steps to reduce it. From a manufacturing project.
03

Financial projections

What it costs to start, what the business is likely to earn, and when it breaks even.

Sample page: a start-up funds table listing fixed assets and operating capital with a total
Start-up costs. Everything you need to pay for before opening, from fit-out and equipment to licence, rent and a cash reserve.
Sample page: a five-year summary of revenue, gross profit, net income and cash flow
Financial summary. Revenue, profit and cash for each year on one page.
Sample page: a five-year income statement from sales down to net income
Income statement. The full forecast, from sales down to net profit, year by year.

Want this study for your business?

A fixed AED 5,000 for small businesses, written by our consultants and presented to you in a meeting.

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Step 1 of 2 · Your business

How many people will you employ?
How much do you plan to invest?

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